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B2B Sales Strategy and Execution Assessment

The B2B Sales Strategy and Execution Assessment gauges critical behavioral and cognitive skills vital for B2B sales excellence. It identifies professionals adept in strategy development, execution, and client relations, empowering your team to thrive in competitive markets.

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Test Time
39 min
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Entry Level
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Test Summary

The B2B Sales Strategy and Execution Assessment is meticulously designed to evaluate the capabilities that define a successful sales professional in the B2B sector. By assessing behavioral competencies such as Sociability, Positivity, Dutifulness, and Achievement Orientation, along with cognitive abilities including Attention to Detail, Typing, and Written Comprehension, this comprehensive test ensures candidates possess both the interpersonal skills to develop meaningful client relationships and the technical acumen to execute sales strategies effectively. Ideal for HR professionals looking to refine their sales teams, this assessment aids in identifying talent that can navigate complex sales cycles, drive strategic engagements, and achieve ambitious sales targets. Through this test, businesses can assure their sales force is equipped with the proficiency to implement robust sales strategies, ensuring alignment with business objectives and fostering sustainable growth.


Relevant for

  • B2B Sales Representatives
  • Account Managers
  • Business Development Managers
  • Sales Executives
  • Sales Operations Analysts
  • Client Relationship Managers
  • Strategic Sales Planners
  • Inside Sales Specialists
  • Sales Enablement Coordinators
  • Commercial Sales Leaders

Elevating Success Through Diverse Competencies


Ability to forge and maintain strategic business relationships, crucial for B2B sales success.


Exhibits a resilient and optimistic outlook, pivotal in navigating the sales cycle's ups and downs.


Demonstrates a strong sense of responsibility and ethical standards in all sales activities.

Achievement Orientation:

Driven to exceed sales targets and goals, showcasing a commitment to excellence.

Attention to Detail:

Critical for managing complex contracts and ensuring accuracy in sales documentation.


Efficiency and accuracy in typing, essential for quick and effective communication.

Written Comprehension:

Ability to understand and articulate complex sales proposals and contracts

Strategic Talent Identification:
Pinpoints candidates with the optimal mix of skills for B2B sales success.

Enhanced Sales Execution:
Ensures your team has the detailed orientation needed for flawless strategy implementation.

Improved Client Relationships:
Builds a team capable of sustaining and growing strategic client partnerships.

Efficiency in Sales Operations:
Streamlines sales processes through proficient communicators and planners.

Objective Hiring Decisions:
Facilitates data-driven hiring, aligning talent with your strategic sales objectives.

Key Features

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Globally Validated

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Language Agnostic

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Advanced Analytics

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Reliable & Validated

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Seamless Integration

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Real-time Reporting

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Why Choose PMaps?

Choosing PMaps means opting for a comprehensive and transformative assessment solution designed to address your most critical talent management needs. Our platform sets itself apart by delivering precision in talent acquisition and development through a suite of robust psychometric assessments. By leveraging our advanced analytics and expertise, organizations can seamlessly navigate the complexities of hiring, succession planning, and employee development.

One-Click Deployment

One-Click Deployment

Quickly select and deploy tests from our extensive library in just one click.

Effortless Sharing

Effortless Sharing

Conveniently share test links with candidates directly from the platform.

Device-Friendly Assessment

Device-Friendly Assessment

Boost completion rates with a candidate experience that’s seamless across all devices.

insightful report

Insightful Reporting

Gain clear insights from detailed reports to make informed candidate evaluations

Client Testimonials

Max Life Insurance: Mr. Shailesh Singh, Head - Talent Acquisition, Organization & Staffing
TA - Staffing

We use PMaps for two assessments, Sales Aptitude Assessment and Values Assessment for our salespersons. It helped us improve the quality of our hires. We have seen lower attrition.

Tech Mahindra - Group Head Talent Acquisition
Group Head TA

PMaps enables us to screen and assess candidates before they join us, especially when hiring thousands of individuals. It helps us understand their aptitude, communication skills, and personality.

Teleperformance - Sr. Vice President Recruitment

The PMaps team has been extremely forthcoming and receptive to the requirements we have shared. The solution that has been designed and customized to suit our requirements has been very well received.

Flexible customization options to suit your needs

Details About Assessments

Mastering B2B Sales Complexity

In the intricate world of B2B sales, mastering both strategy and execution is paramount. The B2B Sales Strategy and Execution Assessment is engineered to dissect and evaluate the multifaceted skill set required to excel in this domain. It targets the precise combination of behavioral and cognitive abilities that underpin successful client relationships, strategic planning, and meticulous execution in the B2B landscape.

A Comprehensive Skillset Evaluation

This assessment is a deep dive into the essential competencies that constitute effective B2B sales performance. It meticulously evaluates:

  • Behavioral competencies, including Sociability, Positivity, Dutifulness, and Achievement Orientation, that influence relationship-building, resilience, ethical standards, and goal-oriented actions.
  • Cognitive skills such as Attention to Detail, Typing, and Written Comprehension, vital for the accurate execution of sales strategies, efficient communication, and understanding complex contracts and proposals.

Structured around real-world scenarios and challenges, the test presents candidates with simulations, case studies, and analytical exercises that reflect the demands of B2B sales roles, ensuring a holistic evaluation of their abilities.

Digging Deeper into Competencies

  • Sociability & Positivity: This section gauges the candidate's ability to establish and nurture productive business relationships, crucial in a B2B setting, alongside maintaining an optimistic outlook through the sales process.
  • Dutifulness & Achievement Orientation: Focuses on assessing the candidate's commitment to ethical sales practices and their drive to exceed sales targets and objectives.
  • Attention to Detail: Examines the precision with which a candidate can manage and execute sales tasks, a non-negotiable in the accuracy-dependent world of B2B sales.
  • Typing & Written Comprehension: Evaluates the candidate's ability to quickly and accurately communicate complex sales ideas, proposals, and contracts, underpinning efficient client and team interactions.

Empowering Sales Success

Implementing this assessment allows organizations to strategically enhance their sales force by ensuring that every member possesses the required competencies for B2B sales excellence. It serves as a critical tool in:

  • Recruitment and Selection: Streamlining the hiring process by identifying candidates who embody the ideal blend of skills for B2B sales success.
  • Training and Development: Highlighting individual and team training needs, allowing for targeted development programs that address specific competency gaps.
  • Strategic Sales Planning: Ensuring team members have the skills needed to participate in high-level strategy formulation and execution.
  • Performance Evaluation: Offering a benchmark for evaluating sales personnel's effectiveness and areas for improvement.

A Comparative Analysis

  • High Performers are distinguished by their exceptional ability to build relationships, strategize effectively, and execute plans with precision. They demonstrate a proactive approach to overcoming challenges and capitalize on opportunities with a keen eye for detail and a comprehensive understanding of B2B dynamics.
  • Low Performers may struggle with the complexities of B2B sales, including maintaining positive client relations, adhering to ethical standards, and executing strategies effectively. They often show gaps in understanding or applying the nuances of sales contracts, proposals, and communication strategies.

Elevating B2B Sales Teams to New Heights

The B2B Sales Strategy and Execution Assessment is more than just a test; it's a transformative tool designed to elevate the capabilities of sales teams. By comprehensively evaluating and nurturing the right mix of skills, it ensures that businesses are equipped to navigate the complexities of B2B sales, foster meaningful client relationships, and achieve strategic sales objectives, thereby securing their competitive edge in the market.

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Resources Related To Test

PMaps Frequently Asked Questions

Learn more about PMaps through commonly asked questions:

What is the B2B Sales Strategy and Execution Assessment?

A specialized tool designed to evaluate the essential competencies required for success in B2B sales roles, focusing on both interpersonal skills and execution capabilities.

Who should undergo the B2B Sales Strategy and Execution Assessment?

HR professionals and sales leaders aiming to recruit or develop personnel in B2B sales roles, ensuring they are equipped with the skills for strategic sales planning and execution.

What benefits does the assessment offer to B2B sales teams?

It enhances the recruitment process, assures alignment with strategic sales goals, fosters client relationship management, and ensures precision in sales strategy execution.

Can the assessment be customized for specific industry needs?

Yes, it offers flexibility to be tailored to meet specific industry demands, focusing on the competencies that are most critical for your organization's success.

Is there an option for a demo or trial of the assessment?

Organizations interested in incorporating this assessment into their talent management strategy can access a demo or trial to evaluate its efficacy and customization options.