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Behavioral Sales Predictive Assessment

Assesses the ability to initiate and develop goodwill and rapport with potential clients. These assessments help hire professionals who will meet and exceed targets while trying to instill an optimistic mindset within themselves and the team.

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Test Time
26 min
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Entry Level
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Test Summary

The Behavioral Sales Predictive Assessment is a revolutionary tool aimed at identifying and nurturing sales talent. By analyzing behavioral patterns and core competencies, this assessment provides insights into an individual's suitability for sales positions. It measures critical traits such as resilience, persuasion, communication skills, and adaptability, offering a comprehensive evaluation that helps in making informed hiring and development decisions. Ideal for businesses aiming to enhance their sales strategy and team performance, this test is a gateway to assembling a high-achieving sales department.


Relevant for

  • Sales Executive
  • Account Manager
  • Business Development Representative
  • Sales Consultant
  • Customer Success Manager
  • Area Sales Manager
  • Sales Operations Analyst
  • Direct Sales Agent
  • Retail Sales Advisor
  • Tele-sales Representative

Elevating Success Through Diverse Competencies


Resilience in the sales domain refers to an individual's ability to withstand setbacks, rejection, and stress without becoming discouraged. Sales professionals with high resilience bounce back quickly from failures, maintain a positive attitude, and persistently pursue their goals, ensuring long-term success in the face of challenges.

Persuasive Communication:

Persuasive communication is the skill to effectively convey ideas, products, or services in a way that convinces others to take a desired action. In sales, this competency is critical as it enables professionals to articulate the value proposition compellingly, tailor their messages to meet the needs of the audience, and negotiate successfully to close deals.

Emotional Intelligence:

Emotional intelligence is the capacity to be aware of, control, and express one's emotions, and to handle interpersonal relationships judiciously and empathetically. In sales, emotional intelligence is vital for building strong customer relationships, understanding client needs, and responding effectively to emotional cues, which can significantly enhance sales outcomes.

Strategic Thinking:

Strategic thinking in sales involves the ability to analyze market trends, competitor activities, and customer behavior to develop effective sales strategies and plans. It encompasses long-term visioning, planning, and the ability to anticipate future challenges and opportunities to navigate the sales process successfully.


Adaptability is the ability to adjust strategies, tactics, and behaviors in response to changing market conditions, customer needs, or unexpected obstacles. Adaptable sales professionals can pivot quickly, embrace new approaches, and remain effective in a variety of sales environments and situations.

Goal Orientation:

Goal orientation is a competency that focuses on setting, pursuing, and achieving sales targets and objectives. Individuals with strong goal orientation are driven, motivated by achievement, and persist until they meet or exceed their sales goals, contributing to the overall success of the organization.


Problem-solving in sales is the ability to identify challenges or obstacles in the sales process and develop creative, effective solutions. Sales professionals with strong problem-solving skills can navigate complex sales scenarios, overcome objections, and find ways to meet both the needs of the customer and the objectives of their organization.

Customer Focus:

Customer focus is the ability to understand and prioritize the needs and preferences of customers, delivering solutions that meet or exceed their expectations. Sales professionals who excel in customer focus build strong, lasting relationships with clients, leading to increased customer satisfaction, loyalty, and repeat business.

Improved Hiring Accuracy:
Pinpoint candidates with the innate skills and personality suited for sales excellence.

Enhanced Team Performance:

Identify and develop the key behaviors that drive sales success, boosting overall team results.

Customized Development Plans:

Tailor training and development initiatives based on individual assessment results to maximize potential.

Reduced Turnover:
By ensuring a good fit for the role, reduce the cost and disruption of staff turnover.

Competitive Edge:
Equip your sales force with individuals who possess a natural predisposition for sales, setting your team apart from competitors.

Key Features

Pmaps assessment

Globally Validated

Pmaps assessment

Language Agnostic

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Advanced Analytics

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Reliable & Validated

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Seamless Integration

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Real-time Reporting

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Why Choose PMaps?

Choosing PMaps means opting for a comprehensive and transformative assessment solution designed to address your most critical talent management needs. Our platform sets itself apart by delivering precision in talent acquisition and development through a suite of robust psychometric assessments. By leveraging our advanced analytics and expertise, organizations can seamlessly navigate the complexities of hiring, succession planning, and employee development.

One-Click Deployment

One-Click Deployment

Quickly select and deploy tests from our extensive library in just one click.

Effortless Sharing

Effortless Sharing

Conveniently share test links with candidates directly from the platform.

Device-Friendly Assessment

Device-Friendly Assessment

Boost completion rates with a candidate experience that’s seamless across all devices.

insightful report

Insightful Reporting

Gain clear insights from detailed reports to make informed candidate evaluations

Client Testimonials

Max Life Insurance: Mr. Shailesh Singh, Head - Talent Acquisition, Organization & Staffing
TA - Staffing

We use PMaps for two assessments, Sales Aptitude Assessment and Values Assessment for our salespersons. It helped us improve the quality of our hires. We have seen lower attrition.

Tech Mahindra - Group Head Talent Acquisition
Group Head TA

PMaps enables us to screen and assess candidates before they join us, especially when hiring thousands of individuals. It helps us understand their aptitude, communication skills, and personality.

Teleperformance - Sr. Vice President Recruitment

The PMaps team has been extremely forthcoming and receptive to the requirements we have shared. The solution that has been designed and customized to suit our requirements has been very well received.

Flexible customization options to suit your needs

Details About Assessments


In the fast-paced and ever-evolving world of sales, businesses are constantly seeking innovative ways to stay ahead of the competition. This quest for excellence has led to the adoption of sophisticated tools like the Behavioral Sales Predictive Assessment (BSPA). The BSPA is designed to revolutionize the way companies select, develop, and manage their sales talent, providing a robust framework for understanding and leveraging the innate capabilities of their sales force.

What is the Behavioral Sales Predictive Assessment?

The Behavioral Sales Predictive Assessment is a cutting-edge evaluation tool that utilizes psychological principles and data analytics to predict the success of individuals in sales roles. Unlike traditional assessments that focus primarily on past performance and qualifications, the BSPA delves into behavioral tendencies, personality traits, and core competencies that are critical for excelling in sales. This test measures various dimensions such as resilience, empathy, strategic thinking, adaptability, and persuasive communication, offering a holistic view of a candidate's potential to thrive in a sales environment.

How Does the Test Work?

The BSPA is administered through a comprehensive online platform, ensuring ease of access and consistency in delivery. Candidates are presented with a series of scenarios and questions designed to elicit responses that reveal their natural tendencies and behaviors in sales-related situations. These responses are then analyzed using advanced algorithms and psychological models to generate a profile of the candidate's strengths, weaknesses, and suitability for sales roles.

The Core Components of the BSPA

  • Personality Assessment: Evaluates traits such as extraversion, agreeableness, and conscientiousness, which are pivotal in shaping an individual's approach to sales.
  • Situational Judgement Test (SJT): Presents candidates with sales-related challenges and scenarios, assessing their judgment, problem-solving skills, and decision-making in real-world contexts.
  • Cognitive Ability Test: Measures critical thinking, numerical ability, and verbal reasoning, indicating a candidate's capacity to process and use information effectively in sales strategies.
  • Motivational Analysis: Identifies what drives an individual, including intrinsic motivation and the desire for achievement, crucial for long-term success in sales.

The Benefits of Implementing BSPA

For Employers

  • Strategic Hiring: Employers can identify candidates who not only have the right skills but also the behavioral alignment for sales success, leading to better hiring decisions.
  • Team Optimization: Insights from the BSPA allow for the strategic placement of individuals within teams, enhancing cohesion and maximizing collective performance.
  • Training Efficiency: Targeted development programs can be designed based on assessment results, focusing resources on areas that yield the highest return on investment.

For Sales Professionals

  • Career Development: Individuals gain valuable insights into their strengths and areas for improvement, guiding their personal and professional development.
  • Job Satisfaction: A better fit between an individual's traits and their role increases job satisfaction, engagement, and ultimately, success in their sales career.
  • Performance Growth: Access to tailored training and development opportunities enables sales professionals to continuously enhance their skills and performance.

Why Choose the BSPA Over Other Assessments?

The Behavioral Sales Predictive Assessment stands out due to its holistic approach, combining psychological insights with data analytics to offer a comprehensive evaluation of sales potential. This not only aids in the selection of individuals with the highest potential for sales excellence but also supports their growth and development within the organization. Furthermore, the BSPA is customizable, allowing it to be tailored to the specific needs and challenges of different industries and sales environments.

Success Stories

Numerous organizations across various sectors have implemented the BSPA, resulting in transformative changes in their sales teams. Companies have reported significant improvements in sales performance, reduced turnover rates, and enhanced employee satisfaction. These success stories underscore the effectiveness of the BSPA in identifying and nurturing sales talent, proving it to be an invaluable asset for any sales-driven organization.


The Behavioral Sales Predictive Assessment is more than just a test; it's a comprehensive solution for identifying, developing, and maximizing the potential of sales talent. In today's competitive landscape, the BSPA offers businesses a significant advantage by enabling them to assemble and nurture a high-performing sales team. By investing in this innovative assessment tool, companies can not only enhance their immediate sales results but also build a strong foundation for sustained success and growth in the future.

In summary, the BSPA is an essential tool for any organization looking to excel in sales by harnessing the full potential of its people. Through its detailed analysis and predictive capabilities, the BSPA provides a roadmap for sales excellence, making it an indispensable resource for achieving outstanding sales performance and driving business success.

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Resources Related To Test

PMaps Frequently Asked Questions

Learn more about PMaps through commonly asked questions:

What is the Behavioral Sales Predictive Assessment (BSPA)?

The Behavioral Sales Predictive Assessment is an advanced tool designed to predict the success of individuals in sales roles. It evaluates personality traits, behavioral tendencies, and core competencies critical for excelling in sales, such as resilience, adaptability, and persuasive communication.

Who should take the BSPA?

The BSPA is ideal for anyone looking to pursue or advance in a sales career. It's also a valuable resource for employers seeking to hire or develop top-performing sales teams, applicable across various roles from entry-level sales representatives to senior sales executives.

How long does the assessment take?

The duration of the BSPA varies depending on the components included but typically ranges from 30 to 60 minutes. This ensures a comprehensive evaluation without causing significant time disruption for candidates.

How is the BSPA administered?

The assessment is administered online through a secure platform, providing easy access for candidates and ensuring consistent delivery. Detailed instructions are provided to candidates before beginning the assessment.

Can the BSPA be customized for different sales roles?

Yes, the BSPA is highly customizable to fit specific sales roles and industry needs. This flexibility allows organizations to tailor the assessment to their unique requirements, enhancing the relevance and accuracy of the results.

What insights does the BSPA offer employers?

Employers receive a detailed report on each candidate, including an analysis of their strengths, areas for development, and overall suitability for sales roles. These insights support strategic hiring decisions, team optimization, and targeted training programs.

How does the BSPA differ from traditional sales assessments?

Unlike traditional assessments that primarily focus on past performance and qualifications, the BSPA utilizes psychological principles and data analytics to provide a deeper understanding of a candidate's inherent capabilities and potential for sales success.

Is the BSPA useful for team development?

Absolutely. The BSPA can identify individual and team strengths, as well as areas needing development. This information is crucial for designing effective training programs, fostering team dynamics, and enhancing overall sales performance.

How does the BSPA impact hiring accuracy?

By providing a comprehensive evaluation of a candidate's suitability for sales roles based on behavioral and psychological factors, the BSPA significantly improves hiring accuracy, leading to better-fit hires and reduced turnover.

Can individuals use the BSPA for personal development?

Yes, individuals can use the BSPA to gain insights into their sales capabilities, identify areas for improvement, and develop targeted strategies for career growth and enhancement in sales roles.

How do organizations implement the BSPA?

Organizations interested in implementing the BSPA can contact the provider for a consultation. The process involves setting up the assessment platform, customizing the assessment as needed, and training staff on interpreting and utilizing the results.

What are the long-term benefits of using the BSPA?

The long-term benefits include sustained improvements in sales performance, higher employee satisfaction and retention, and the development of a strong, adaptable sales force capable of meeting the challenges of the evolving sales landscape.